Digital Marketing Executive

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Goldenmace IT Solutions has openings…

Required Digital Marketing Executive

Qualification: BSc/MBA/Graduate in marketing or relevant field

Requirements:

  • Proven experience as Digital Marketing Executive or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2C social media, Google Adwords,email campaigns and SEO/SEM
  • Working knowledge of ad serving tools.
  • Perfect knowledge of web analytictools (e.g. Google Analytics)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills

Responsibilities:

  • Assist in the formulation of strategies to build a lasting digital connection with consumers.
  • Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
  • Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
  • Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Prepare online newsletters and promotional emails and organize their distribution through various channels
  • Provide creative ideas for content marketing and update website
  • Collaborate with designers to improve user experience
  • Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
  • Acquire insight in online marketing trends and keep strategies up-to-date
  • Write and optimized content for the website and social networking accounts such as Facebook, Twitter, etc.
  • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
  • Track and analyse website traffic flow and provide regular internal reports.
    Location : Mumbai
    Experience : 1.5 – 2 years

Job Features

Job CategorySales & Marketing
Experience0-2 Years

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