Content Marketing Specialist

Deliver Simplicity

Goldenmace IT Solutions has openings…

Required CONTENT MARKETING SPECIALIST

JOB DESCRIPTION

  • Accountable for all initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
  • Collaborates across functions to deliver an effective strategy to met the business objectives at the lowest possible cost
  • This role requires a brand publisher mindset. Create the our audience is looking for and then to optimize the path to conversion
  • Editorial requirements include basic SEO understanding, categorization and structure, development, distribution and measurement. Development of editorial governance so is consistent with our brand voice, style and tone.
  • Channel management of digital hubs and all supporting social channels including email / newsletter distribution. This person must understand the basic best practices of the main social media channels, which and approaches work on each and why
  • Measurement and optimization of the program will be required on a regular and ongoing basis
  • Management of all creative resources including designers, writers, and other agency personnel
  • Integration of programs with brand campaigns to drive brand to demand.
  • Executive presentations on the program approaches and results will be required.

Requirements

  • BA/BS or equivalent working experience
  • Experience creating for the web and growing a social audience
  • Editorial mindset that seeks to understand what audiences consume and ho to create it
  • Ability to analyze and present and social performance
  • Experience with wordpress, Google analytics, Slideshare, and the top social channels
  • Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of engagement, leads and sales

Job Features

Job CategorySales & Marketing
Experience0-1 Year

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